The Nationwide Health Care Campaign

Informed patients, making smarter choices

Be a Smart Health Care Consumer

Do you know how to identify high quality health care for you and your family?

As part of Nationwide’s health care strategy, we are focused on providing you with tools and resources to help you make good decisions about your benefits. One of the most important ways you can get the most out of your health care coverage is by being an informed consumer.

We hope to assist you and direct you to services proven to provide value and improve your health. High quality care is safe, timely, personalized, and based on the latest medical research.

To that end, Nationwide has partnered with the Healthcare Collaborative of Greater Columbus and Consumer Reports to bring you Consumer Health Choices.

The goal of Consumer  Health Choices is to provide you with tools and information to help you prepare for discussions with your health care providers. This site is relevant to all associates across the country, was founded by the ABIM Foundation and is supported by 60 medical societies.

Click on the tabs at the left for tips on talking with your doctor and information about common tests and treatments. Learning about your condition and knowing what questions to ask will help you have important conversations with your doctors about the right care for you.


Note: Nationwide’s reference to this site doesn’t mean Nationwide endorses or recommends the content on these sites. Be sure to use your own judgment and rely on the advice of your health care provider when considering how you’ll use this information. The information on this site is not part of any Nationwide associate benefit plan. Your use of this site, and any action you take as a result of reading this information, is voluntary. Nationwide’s role is merely to provide access and links to this information.

For more information about this campaign, call Associate Service Center, (877) 768-7231.

How to Keep Antibiotics Working

Antibiotics have saved millions of lives. But in the future they might not work, because all of us — patients and doctors — are using too many antibiotics. There is a lot of pressure to use them, from friends, family, and advertising. When we use an antibiotic, a few bacteria survive — they “resist” the antibiotic and take over and multiply. When this happens, antibiotics don’t work.

Farms, restaurants, and grocery stores play an important role too. Most of the antibiotics sold in the U.S. are used by the meat industry on animals that aren’t even sick. Consumers Union is working to stop the routine use of antibiotics on healthy livestock.

The materials here explain when you need antibiotics – and when you don’t.

Choosing Wisely campaign

Educational resources we created to help patients and doctors discuss appropriate antibiotic use.
Antibiotics: When You Need Them
Antibiotics poster (large)
Antibiotics poster (small)
Antibiotics for Ear Infection in Children
Antibiotics for Pink Eye
Antibiotics for Respiratory Illness in Children
Antibiotics for Urinary Tract Infections in Older People
Antibiotics for Your Skin
Oral Antibiotics for Ear Infections
Treating Sinusitis

Best Buy Drugs campaign

Helping you select safe, effective and affordable medicines.
• Five Questions to Ask About a New Drug



Which Screening Tests Do You Need?

Screening tests are meant to detect diseases in people who have no symptoms. Screening tests help spot problems early, when they are easier to treat. Sometimes this can improve your health and help you live longer. But screening tests have risks. So it’s important to know which ones you need, and how often you need them.

We’ve assembled a collection of Consumer Reports Health advice on screening for heart disease, cancer,osteoporosis, and other conditions. Below are more print, video and web resources.

Choosing Wisely campaign

Educational resources we created to help patients and doctors discuss screening tests.
Allergy Tests (AAAAI)
Cancer Tests and Treatments (ASCO)
Chest X-rays Before Surgery (ACR)
EKGs and Exercise Stress Tests (AAFP)
5 Ways to be Smart About Ovarian Cancer (SGO)
Health Checkups (SGIM)
Lab Tests Before Surgery (ASCP)
Medical Tests Before Eye Surgery (AAO)
Pap Tests (AAFP)
PSA Test for Prostate Cancer (AAFP)
Screening Tests: When You Need Them, When You Don’t

Consumer Reports articles

Information and advice from
Business of Healing Hearts
Cancer Tests
Cancer Tests and Treatments
Heart Disease


Advice for caregivers about treatments and tests for seniors

If you are caring for an aging relative or friend, you want to help all you can. You may urge the doctors to try every possible treatment. But as seniors get close to the end of their lives, “quality of life” may be more important than living a little bit longer.

This roundup of medical issues and tips will help you and your loved one make decisions about getting the best care.

We also provide a guide to palliative and hospice care.


Choosing Wisely Campaign

Educational resources we created to help patients, caregivers and doctors discuss treatment options.

• Advice for Caregivers
• Advice for Caregivers (Spanish)
• Alzheimer’s Disease Testing (SNMMI)
• Antibiotics for Urinary Tract Infections in Older People (AGS)
• Antipsychotic Drugs for People with Dementia (AGS)
• Care at the End of Life for Advanced Cancer Patients (ASCO)
• Cholesterol Drugs for People Over 75 (AMDA)
• Drugs for Rheumatoid Arthritis (ACR)
• Feeding Tubes for People with Alzheimer’s (AGS, AAHPM)
• Home Oxygen After a Hospital Stay (CHEST/ATS)
• Implanted Heart Devices at the End of Life (AAHPM)
• Kidney Disease (ASN)
• Palliative Care (AAHPM)
 Sleeping Pills for Insomnia and Anxiety in Older People (AGS)

From Consumer Reports

A Beautiful Death


• Guide to Palliative and Hospice Care

• Guide to Palliative and Hospice Care(Spanish)


Consumer Reports Video

Medical tests before surgery

Doctors often order medical tests for patients before surgery. These are called pre-operative or “pre-op” tests. They include chest X-rays, blood and urine samples, and heart and lung tests. These tests can be helpful if you are having serious surgery. But often, pre-op tests are not necessary. It is not a good idea to get them just because you’re having surgery. In these cases, pre-op tests usually don’t help. And they can even cause harm.

Here is advice from Consumer Reports Health on which tests you need, and when.

Choosing Wisely

Here are educational resources we created to help patients and doctors discuss pre-op tests.


Need a Chest X-ray Before Surgery?

Safe Pregnancy

Over the past several decades, hospitals, healthcare providers, and patients have become more willing to intervene in the natural process of pregnancy and childbirth, without any pressing medical reason, but with risk to mothers and babies.

Give your baby a great start. Make sure you talk to your doctor about the information we’ve assembled here, to be sure you are doing things that are medically necessary for you and your baby, and to avoid things that are not.

Safe Pregnancy Series

From Consumer Reports

Choosing Wisely Campaign

Educational resources we created to help patients and doctors discuss your treatment options.


Avoiding Early Delivery

Delivering Your Baby Early?

Too Many C-sections

Participating Specialists

National organizations representing medical specialists are working with the ABIM Foundation to help physicians, patients and other health care stakeholders think and talk about overuse of health care resources in the United States.

AAAA&I: American Academy of Allergy, Asthma & Immunology
AACT: American Academy of Clinical Toxicology
AAD: American Academy of Dermatology
AAFP: American Academy of Family Physicians
AAHPM: American Academy of Hospice and Palliative Medicine
AAN: American Academy of Neurology
AAO: American Academy of Ophthalmology
AAOS: American Academy of Orthopaedic Surgeons
AAO-HNS: American Academy of Otolaryngology–Head and Neck Surgery
AAP: American Academy of Pediatrics
AAPMR: The American Academy of Physical Medicine and Rehabilitation
AABB: American Association of Blood Banks
AACE: American Association of Clinical Endocrinologists
AANS: American Association of Neurological Surgeons
AASLD: American Association for the Study of Liver Diseases
AAPOS: American Association for Pediatric Ophthalmology and Strabismus
ACC: American College of Cardiology
ACCP: American College of Chest Physicians
ACEP: American College of Emergency Physicians
ACMT: American College of Medical Toxicology
ACOG: American College of Obstetricians and Gynecologists
ACOEM: American College of Occupational and Environmental Medicine
ACP: American College of Physicians
ACR: American College of Radiology
ACR: American College of Rheumatology
ACS: American College of Surgeons
AGA: American Gastroenterological Association
AGS: American Geriatrics Society
AHS: American Headache Society
AMDA: AMDA—Dedicated to Long Term Care Medicine
AMSSM: American Medical Society for Sports Medicine
APA: American Psychiatric Association
ASA: American Society of Anesthesiologists
ASCO: American Society of Clinical Oncology
ASCP: American Society for Clinical Pathology
ASCRS: American Society of Colon and Rectal Surgeons
ASE: American Society of Echocardiography
ASH: American Society of Hematology
ASN: American Society of Nephrology
ASNC: American Society of Nuclear Cardiology
ASPS: American Society of Plastic Surgeons
ASRO: American Society for Radiation Oncology
ASRM: American Society for Reproductive Medicine
ATS: American Thoracic Society
AUA: American Urological Association
CoC: Commission on Cancer
ES: Endocrine Society
HRS: Heart Rhythm Society
NPA: National Physicians Alliance
NASS: North American Spine Society
SCAI: Society for Cardiovascular Angiography and Interventions
SCCT: Society of Cardiovascular Computed Tomography
SCMR: Society for Cardiovascular Magnetic Resonance
SCCM: Society of Critical Care Medicine
SGIM: Society of General Internal Medicine
SGO: Society of Gynecologic Oncology
SHM: Society of Hospital Medicine
SMFM: Society for Maternal-Fetal Medicine
SNMMI: Society of Nuclear Medicine and Molecular Imaging
STS: Society of Thoracic Surgeons
SVM: Society for Vascular Medicine