About the campaign
Under a grant from the Robert Wood Johnson Foundation, Consumer Reports published and distributed ratings of thousands of local health-care providers in three states.
The campaign helped to publicize the pioneering efforts by health improvement collaboratives in Massachusetts, Minnesota and Wisconsin, who are measuring and reporting on the quality of local medical care.
The outcome has benefited consumers in those three states. In addition, the methods these local groups have developed are a model that can be adopted by communities across the country.
The broader RWJ effort, called Aligning Forces for Quality, seeks to lift the quality of health and health care by teaming up with those who get care, give care and pay for care.
Campaign materials
Each state campaign created its own suite of consumer resources.
Consumer Reports special reports
PDF: Cancer Screening is Oversold
PDF: Massachusetts: How Does Your Doctor Compare?
Massachusetts
PDF: How Patients Can Work With Doctors Towards Better Health
PDF: How Parents Can Work With Doctors to Improve Their Child’s Health
PDF: How Patients Can Communicate Better With Doctors
PDF: How Patients Can Help Coordinate Their Care
Minnesota
PDF: Minnesota Flier
Video: How to Find Good Quality Health Care
Video: How to Compare Doctors
Wisconsin
PDF: Special Report for Wisconsin Residents
Collaborators
The three regional groups whose quality data has been distributed through this effort are:
Massachusetts Health Quality Partners
Methods
Each of the three regional collaborators assembled ratings of healthcare providers, using different measures that they developed. Through a grant, “Health Practitioner Ratings and Consumer Choice,” Consumer Reports turned that data into ratings and prepared consumer-oriented reports for distribution within Consumer Reports magazine and for specialized distribution within each state.
- Massachusetts Health Quality Partners (MHQP) concentrated on patient experience.
- Minnesota Community Measurement (MNCM) focused on quality of care for diabetes and vascular disease.
- Wisconsin Collaborative for Healthcare Quality (WCHQ) reported on preventive care.
Reports
These reports document the methods and outcomes of the three state efforts.
General
Word: RWJF Final Marketing Report
Massachusetts
Word: MHQP Marketing Plan
Word: Massachusetts Readership Research Report
PDF: MHQP Report Summary
Minnesota
Word: Minnesota Marketing Plan
PDF: Minnesota Marketing Report
Word: Minnesota Readership Research Report
Word: Minnesota Web Traffic
Wisconsin
Word: WCHQ Marketing Plan
Word: Wisconsin Readership Research Report