Nominate Yourself or Someone Else to Become a

Choosing Wisely Champion!

Consumer Reports is launching a nationwide search to recruit and recognize Choosing Wisely Patient Champions, some of whom we will train to become volunteer activists for the Choosing Wisely campaign. Think you might be one or know one? If so, the details are below, and we’d love to hear from you!

1. Why Choosing Wisely, and what is it?

  • Some medical tests and treatments provide little benefit to patients. And in some cases, they even cause harm. Choosing Wisely, a long-running national campaign, promotes conversations between providers and patients with a goal of making sure everyone’s care is as safe, useful, and affordable as possible.

2. Who is a Choosing Wisely Patient Champion?

  • Someone who asks their healthcare provider questions to find out if certain medical tests or treatments really are needed – or if there are other options;
  • Someone who encourages their friends and family to do the same; and
  • Someone who understands that more care is not always better care.

3. Who can be a Patient Champion?

  • Almost anyone, including a patient, parent, or caregiver – though you must be at least 18 years old. We are looking for everyday people.
  • You cannot be a Patient Champion if you are a healthcare professional (such as a doctor, nurse, or medical student).

4. What does a Patient Champion do?

  • Works with Consumer Reports to publicize your story online, in our magazine, via social media, and/or possibly in other ways, such as regional and national conferences; and
  • Spreads the message of Choosing Wisely and the importance of talking about overuse with others, and encourages them to share their stories with Consumer Reports; and possibly,
  • Considers joining a team of activists by attending and completing the Consumer Reports Consumer Leadership Academy (online and by phone), to learn how to effectively change our culture of medical overuse.

5. What is the nomination process?

  • Nominate yourself or someone else by filling out the nomination form. We may contact selected individuals for more information.
  • Nominations will be reviewed by a doctor, a patient advocate, and staff from Consumer Reports and the ABIM Foundation to choose 25 champions to be trained as the first group of activists.
  • Nominations must be submitted by May 1, 2017.

Sorry, the nomination deadline has passed.

You still can share your story with us, and we may be able to use it for a future project. If you have a story about overuse in healthcare or your resistance to it, please describe it below.

If we are able to use your story, we will contact you for more information before doing so.

More questions? Contact us at


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